Mercedes-Benz Museum: A winter full of innovations

OFFICIAL PRESS RELEASE

Stuttgart, Germany, Oct 28, 2009

In winter 2009/ 2010 the Mercedes-Benz Museum will be presenting two special exhibitions focusing on innovations and pioneering technologies at Mercedes-Benz. These are A Journey of Innovations, which runs from November 2009 until March 2010, and Concept BlueZERO, from mid December 2009 to the end of January 2010.


�To round off the year we are showing these two special exhibitions, demonstrating once again that we are a museum which deals with the past, present and future,� says Michael Bock, managing director of Mercedes-Benz Museum GmbH. �Innovation is a tradition here at Daimler. While one of the exhibitions documents the advances made over the last 123 years to the present day, the other focuses on future developments of the Mercedes-Benz brand.�

3 November 2009 - 21 March 2010: A Journey of Innovations

For the second time this year the museum will be staging an exhibition in Collection 5. This special exhibition will form the final stage of the Collection tour, the theme-based journey that takes in the major topics and events at Mercedes-Benz down the years. Nine vehicles, including the Benz Patent Motor Car of 1886, the Mercedes-Benz 300 SL of 1955, the E 250 CDI of 2009 and the S 400 HYBRID, will serve to illustrate how the concept of mobility has been constantly redefined over the course of time.

Ever since the invention of the automobile by Karl Benz and Gottlieb Daimler, Mercedes-Benz has regularly brought fundamental innovations to the market. These have set new standards in terms of comfort, safety and drive systems � from the introduction of supercharger technology and direct fuel injection to the use of diesel engines for production passenger cars and alternative technologies such as hydrogen, electric or hybrid drive systems. A summary of the vehicles can be found at www.mercedes-benz.com/zeitreise

15 December 2009 - 31 January 2010: Concept BlueZERO

For seven weeks the Mercedes-Benz Museum will be presenting the special exhibition Concept BlueZERO in the Fascination of Technology section. The exhibition will show developments in the field of alternative drive systems and provide insights into tomorrow�s world of mobility.

Custom-built electric drive technology is the idea behind the near-series study Concept BlueZERO which has just been presented at the International Motor Show (IAA) in Frankfurt. As the key to sustainable individual mobility, electric drive systems are set to play a crucial role in the years ahead. The exhibition shows three vehicle studies featuring various drive systems: the BlueZERO E-CELL PLUS with electric drive and auxiliary internal combustion engine, the BlueZERO E-CELL equipped purely with a battery electric drive and the BlueZERO F-CELL equipped with fuel cell technology. An expert is on hand to explain to visitors the technologies on which they are based. Admission to the exhibition area on the museum�s lowest floor is free.

Both exhibitions are bilingual (German/ English). The Mercedes-Benz Museum is open from Tuesday to Sunday and on public holidays from 9.00 a.m. to 6.00 p.m. Closed on Mondays. Further information for visitors is available at www.mercedes-benz.com/museum or from the Mercedes-Benz Classic Customer Center on tel. 0711 / 17-30 000. The address of the Mercedes-Benz Museum is: Mercedesstra�e 100, 70372 Stuttgart.

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